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We are going to feature a different customer on a regular basis to demonstrate what our philosophy is all about. Major website improvements can be made when you look closely at the following things:
Currently, most of our web solutions have been "in house" or "intranet" solutions and we regretably can not show those screen shots here. |
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KTMWORLD
The featured website is KTMWORLD.com. This website envolved a complete graphics and navigation redesign. The content on this site was pretty good, it just didn't catch your eye, and the overall flow of the site was hindering.
LOGO AND E-COMMERCE
After designing the new logo, we decided to base the theme of the site on the new logo. for navigation we chose a graphic that was very recognizable to the customers of this website. We also setup an expanded e-commerce solution that allows the owner of the website to make their own changes/additions to the products offered.
This owner also went through our web maintenance training and is quite skillful at making her own changes now, to both the normal part of the site and the e-commerce sections. She is greatful for being taught this, because she used to have to pay to have this done and waited a long time for the changes. She is now in command of how quickly changes get out on her site, which is absolutely critical for her to stay competitive against the other similar sites.
SEARCH ENGINE
We also worked on increasing her results in searches, as she is now #1 on a lot of search engines. Through some solid techniques and fine tuning, she consistantly lands on the first page (or even #1 on several searches).
INCREASED SALES, DECREASED COSTS
Between the wow factor of the new graphics, the cleaned up navigation, daily updates by the owner, a lot more items for sale and higher placements in search results; KTMWORLD has significantly increased their internet sales and reduced their website maintenance costs to almost nothing.
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